Services - Major Account Profiling
| Pipeline Creation | Knowledge & Guidance | Foundation Activities |
|---|---|---|
| Sales Lead Generation | Marketing Strategy Consultancy | Data Cleansing |
| Major Account Profiling | Internal Telemarketing Training | Data Lists |
| Market Research | e-Mailshot Services | Database Analysis |
The preliminary research involved in targeting new corporate organisations can be a lengthy process but it is one that is very important to the relevant account manager and it is not usually something that is delegated that easily as much trust is placed in the relevant person making the calls.
We remove the time-consuming legwork taken to locate and converse with key contacts in order to identify whether a corporation has a live business opportunity for our clients.
Using a variety of innovative techniques, we work right from identification of the organisational tree all the way through to holding knowledgeable senior executive discussions at ultimate parent, divisional and subsidiary levels to generate the intelligence required by the account manager.
If there is an opportunity to be identified, we have the abilities and skillsets to locate, qualify and incubate the opportunity until it is time for the account manager to hold the first meeting, (if required by the client).
I have seen many companies attempt to provide sales leads over the last twenty years of my career and until now had never experienced one that has caught out a member of my corporate account management team, by uncovering an opportunity of significant value which had been overlooked.